In the competitive market of design hostels, Generator sets itself apart by giving each location its own unique style that reflects the local spirit and culture of its host city. The overall creative direction and design has been crafted by The Design Agency.
The latest location recently opened in Barcelona’s Gràcia district and is located in a former office building from the 1960s, which has been completely gutted and rebuilt. The Design Agency has collaborated with local architects, suppliers and artists to create unique features such as super-graphics and unusual light fixtures. Also, visit ZA Interioa for more interior and inspiration.